Pitch Perfect

So Pitch Perfect was the name of this brief and we needed to get into a group and basically form an imaginary Animation Studio. Now if it was just going to be me, Callum and Malachi in a group together things could have either worked out fine, or gone horribly, horribly wrong, I don't think the others would mind me saying that. So luckily Hayley was also part of our group and she basically steered this ship. We began by filling out this task sheet, we all contributed, but Hayley basically wrote it up...

Name for company? 

Range of animation styles, 2d, stop motion, mixed media

Short films, entertainment 

Business cards?

who would we pitch our idea/concept to? 
cartoon movie festival - 
commissioning animations to tv channels - look at process
how will we source work?
want to make own animation - get to festivals stripy bird
consider how to promote your self, what language do you use
ethical morals - environment, (different to other companies)

What skills and services do you have to offer?

Max - communicating, animation process, directing, voice acting, editing

Malachi - communication, design, up on technology, pre production and animating

Callum - background design, pre production, 

Hayley - making, pre production, animating, 

Who is your target market?

Young adults

Who is your competition and how will you compete?

Golden Wolf 
'a solution-focussed production company based in London’s Shoreditch. Since opening our doors in 2013, our ever-growing in-house team has collaborated on a diverse range of projects for global brands as well as local ones. We are problem-solvers at heart, believing that every creative challenge should be approached with a tailor-made, bespoke solution.'

Distant Future 
'We’re a creative animation studio, with the emphasis definitely on creative.

Every project is different and our award winning team bring their combined expertise and unique perspective to deliver original and visually exciting animations.

It could be bringing a product life, making a presentation more entertaining or adding special effects to a video, we can even create a personality for an animated character: it’s all about making sure audiences remember their experience.

If you can imagine it, we can create it.' 

Little Motel

'Little Motel Motion Studio is a Leeds-based independent post-production studio, focussed on creating tailored film & motion graphics, simply, for wherever it’s needed.'

Wonky 
We work with an eclectic mix of talented creatives ranging from illustrators and model makers to writers and musicians. Our illustrators cover a variety of visual styles while our animators offer a wide range of animation techniques allowing us to develop a bespoke approach for every job. Being WONKY we look at digital media from another angle and are constantly looking at new ways to develop innovative new film experiences. Combining our design expertise with technology know-how we are able to offer various digital media services including web design and development, app design and online games.

With most of these companies, they don't use the technique of stop motion, so we would be different due the the fact that we offer a range of animation techniques and mixed media. 

moral compass, support what we work for, (footprint, cooperative uk) sustainable recourses? flexible working, 

What are your costs, charges and financial considerations?

All chip in with own money?

Raise money?

Loan? Pitch to bank

Studio space

Software costs

Computer costs

Heating and electricity

Employee pay 

How will you structure your studio?

Start out approaching authors/poets/writers etc, to animate to get known for business

Duke studios leeds

Who will be responsible for what?

Max - animator, character design, pitching, sound, editing 

Malachi - hands on director, character design, pitching, editing, advertising/social media 

Callum - producer, coffee boy, background/ character design, pitching 

Hayley - financial stuff(to start), puppet/set making, sound, website/social media

How will you promote your services? To who? Using what media?

Business cards

Website

Instagram/ social media

Posters? 

Ads online

look at other company logo. what do we want to communicate? 

To do:

Max - business card design

Malachi - logo design

Callum - presentation based on questions

Hayley - website design